Atif Ashraf

In this episode, Todd explores the evolution of safety thinking—from blaming human error to creating systems that support reliable work. He discusses the normalization of deviance versus a deliberate shift toward a normalization of excellence, learning teams, and practical examples of redesigning work to prevent repeats of incidents. Through conversations about AI-created interviews, Southwest Airlines' […]

This episode explores the promises and pitfalls of AI in safety work, centered on the book The AI Paradox in Safety by Brent Sutton and Brent Robinson. Todd and Brent discuss how AI can either amplify blame and surveillance or enable learning and improvement, and why organizational culture shapes which path wins. Topics include surveillance […]

This episode argues that meaningful improvement rarely happens overnight. Big-bang rollouts and sudden change cause chaos, bugs, and unintended consequences, while slow, incremental implementations let organizations prototype, find hidden flaws, build buy-in, and protect core operations. The host reflects on a difficult personal week and reminds listeners that steady, small steps — passo y paso […]

In this episode Todd Conklin talks with David Keeling, Assistant Secretary of Labor for Occupational Safety and Health, about OSHA’s shift toward partnership, refreshing VPP, the new Safety Champions program, and focusing on serious injuries and fatalities (SIF). They discuss mental health, vehicle safety, leadership’s role, predictive analytics, and incentives to drive abatement and innovation […]